Underdog Consulting - Community Marketing Solutions

About US

We work to ensure that community and marketing tasks do not distract geeks from creating products.

Underdog Consulting Team

We don’t offer cookie-cutter solutions. Our strength lies in our creative approach to the challenges faced by tech and B2D businesses.

Learn about services

WHO WE ARE

Underdogs Consulting agency specializes in marketing and community solutions for early-stage tech companies founded by talented engineers who prefer not to delve deeply into advertising or community building. However, these aspects are crucial for success.

Our expertise helps them identify the ideal communication strategy, and we provide hands-on support for cost-effective execution.

OUR STORY

We are a team of experts who are passionate about our work. Our journey began in 2022 when we chose to merge our community and marketing expertise — gained from roles at the database solutions leader Percona, e-commerce, and open-source startups — with our advisory experience and networking skills. This culmination led to the birth of a business named Underdog Consulting.

With our background in both the Enterprise sector and startups, we’ve come to appreciate the adventurous and opportunistic spirit of early-stage companies. We find that their energy aligns with our own. There’s ample space for creativity and offbeat solutions that can drive unexpected growth, and that’s our specialty.

Moreover, after many conversations with engineers, we’ve recognized that a vast number of them feel daunted by the realms of communications and marketing. This is an area where we excel and offer our assistance.